Chain: Checkers/Rally's

Checkers/Rally’s Attracts Millennials with Comfort Food

In an effort to remain fresh in the quick-service industry, Checkers and Rally’s Restaurants are looking back on cuisine classics for inspiration for future menu items. The company discovered that customers, particularly younger generations, gravitate to inventive takes on childhood staples—like its twist on the iconic grilled cheese with new Grilled Cheese Strips. At first […]